Frequently Asked Questions
Have questions? We have answers. Contact us if your question isn’t answered here!
Q: What exactly does F2 do?
A: Organizations are looking to improve their fleet and transportation operations for many reasons including cost, environmental concern, safety, and better systems of oversight. We know fleet across sizes, and we will help you transform your unique fleet into a safer, greener, and more efficient one, in ways that make sense for you– and we want to make that journey painless as possible.
We help bring shape and vision to your ideas and the possibilities that are in within your reach right now, and help you to get there. Imagine, for example, how your fuel strategy, or workforce pipeline, or information strategy, or community partnerships might be harnessed, and the impact it could have on your organization and community. We build roadmaps to prioritize your spend to achieve your highest potential for your unique situation across dimensions like environmental impact, smart spending, and public safety– not to mention PR.
.We know the principles behind fleet management, and customize plans to your specific needs and opportunities. We work with fleets at any point on their journey to implement the best practices and systems from some of the top fleets in the United States. We’re here to guide you end-to-end in your fleet journey, from visioning to crafting a roadmap, to implementation.
See our Case Studies page for some examples, and our services page for a more detailed explanation of how we can help you.

Q: How do I know you can help me? Our situation is different. I’m not sure it will work here. Also, it seems complicated.
A: Fleet and transportation operations function and excel based on common principles that will work across the country and around the world regardless of the size, scale, or scope of organizations. Building better systems rooted in these principles always works to maximize control and simplify management of an operation. Integrating human resources, hardware, and software seamlessly is foremost among our principles for success.
Read our bios, which spell out some of our ground-level experience in planning and executing successful safe, green, cost-efficient initiatives in real cities and organizations.
Q: This sounds very political, ideological, or tech-y. Does this really make practical sense in my city, organization, or company?
A: F2 is not rooted in buzzwords or politics. F2 champions practical approaches to improving systems working in close tandem with the key stakeholders in your organization. F2 was launched to guide fleet clients toward meaningful and measurable outcomes that matter. Being cost-effective and doing more with less concerns everyone. So does being safer and preventing injury or property damage. Being greener, and reducing air and noise pollution and exposure to carcinogens is critical to every community and organization. We offer detailed roadmaps to help clients excel on any and all of those dimensions. Our promise is to bring beneficial and workable practices to you, your organization, and your community wherever you are starting from.
Q: I get a lot of people who make big claims and promise a lot. Especially “consultants.” How are you different?
A: First off, F2 is a small company. Our highest goal is to accelerate fleets and transportation towards their potential by sharing best practices from the nation’s best fleets, both big and small. Your success in achieving that is mission #1. That means real, measurable results. Period.
We bring the background, hands-on experience, and success stories to back it up. Mahanth Joishy worked in government fleet for 24 years, creating excellence in fleet sustainability within settings involving many stakeholders. His many awards for excellence in the field of fleet management speak for themselves. Rahul Kamath spent the last two and a half decades in strategy and data analytics. He has been involved in designing products, services, and processes, and has also led multi-year roadmapping projects for some of the biggest companies in the world. Both have deep experience in understanding what successful projects require and what real results looks like.
Together, F2’s goal is to bring the blueprints of success to clients based on their needs. We provide an ethical, mission-driven operation rooted in a clear understanding of our clients’ needs, opportunities, and constraints– and providing the reassurance to move forward confidently. Our intent is to bring this integrated knowledge and path forward to organizations that recognize the importance of pushing forward– for economic (e.g. efficiency, cost-savings) , environmental (e.g. pollution, air quality, chemical exposure), and ethical (e.g. safety, injury, vehicular harm) reasons.
Q: I don’t have a lot of money to spend. Why is this the way I should spend my limited resources?
A: Getting the right systems in place is about the best investment your organization can make; it reduces costs while simultaneously improving capabilities. Regardless of whether you represent one of the many organizations currently facing budget shortfalls, or just an organization trying to evolve with the times, there is no better time to be safe, green, and efficient. Expect savings, efficiencies, and substantial return on investment (ROI) from modernizing your approach. F2 can even help you help you pay for initiatives through external sources of funding, such as grants from government, private, or nonprofit sources. Advisory services from F2 are tailored to your needs and specific situation, meaning that our work will prioritize highest value for you.
Q: Is F2 a startup? Do you have investors? What are your recommendations based on?
A: F2 is not a “startup” and we do not have investors. We are a small, independent team that exists solely to help organizations adopt best practices in fleet and transportation. Our recommendations are rooted in our own experience in this field, and have nothing to do with any relationships with the tech industry, private equity, auto manufacturers, software companies, or any other such outside organizations. We do not promote any outside products or services unless they make sense for you, and represent the best option for your circumstances. We take pride in the quality of our work, and we are not beholden to anyone except our clients. We are only paid by clients directly, and take extreme efforts to avoid and reject conflicts of interest. F2 works with your specific situation and goals to ensure your success without outside interference or influence. Period.
Q: I’m not sure where to start. Which of your services would be best?
A: First off, there are no right and wrong answers– only your priorities. Transportation is a complex field with a variety of scenarios. That’s why F2 is here. Where to start depends on where you are, and where you’d like to go. F2 can collaborate with you on a roadmap to your future. Let’s talk and figure out together where to best prioritize. No two situations are exactly alike.

